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Thursday, May 15, 2014

Press Released: NBA AND ACER ANNOUNCE PROMOTIONAL PARTNERSHIP IN THE PHILIPPINES

- Acer tips off partnership with exclusive NBA bags upon purchase of select Acer laptops -




MAY 15, 2014, MANILA, PHILIPPINES – The National Basketball Association (NBA) and Acer Philippines Inc. (Acer), a leading, global IT solutions brand, have entered into a promotional partnership in the Philippines, the two companies announced today.

As a result of this partnership, Acer will be integrated into NBA media and events in the country, including NBA TV and NBA.com, and NBA 3X Philippines 2014, an event that will combine exciting 3x3 basketball action with free authentic NBA entertainment and experiences for fans of all ages. Acer will conduct retail promotions that give fans the chance to win exciting prizes and unique NBA experiences.

Today through June 30, qualifying NBA fans and consumers will be entitled to a free NBA laptop backpack upon the purchase of select Acer laptops.

“Acer Philippines is immensely excited about our partnership with the NBA,” said Manuel Wong, Acer Philippines General Manager. “Both companies have demonstrated their values by providing memorable experiences to our fans. This union of two global influencers and industry leaders is a seal of recognition highlighting our shared commitment to delivering only the best products and services to our customers.”

“The NBA is thrilled to partner with Acer, a proven leader in laptop personal computers and projectors,” said Carlo Singson, NBA Country Manager for the Philippines. “NBA fans in the Philippines will enjoy an unmatched experience watching NBA games on League Pass, accessing NBA.com and playing the latest NBA video games on Acer's world-class devices. Acer shares the NBA’s commitment to quality, and we look forward to working together to grow the game of basketball further in the Philippines.”

Visit www.facebook.com/acerph for more information on Acer’s NBA laptop backpack promotion, including governing terms and conditions. For the latest news and updates on NBA 3X Philippines, follow the NBA on Twitter at www.twitter.com/nba_philippines and Facebook at www.facebook.com/nba3xasia and www.facebook.com/philsnba. For all things NBA, visit www.nba.com.

About Acer
Established in 1976, Acer is an information and communication technology company dedicated to the research, design, marketing, sale and support of innovative products that enhance people's lives. Acer's green supply chain delivers environmentally friendly PCs, displays, projectors, servers, tablets and smartphones — tools our customers need to explore beyond limits and experience more. Acer employs 7,400 people and ranks No. 4 for total PCs globally (IDC 2013). Estimated revenues for 2013 reached US$12.03 billion. Please visit www.acer.com for more information.

About the NBA
The NBA is a global sports and media business built around three professional sports leagues: the National Basketball Association, the Women’s National Basketball Association, and the NBA Development League. The league has established a major international presence with games and programming in 215 countries and territories in 47 languages and NBA merchandise for sale in more than 125,000 stores in 100 countries on 6 continents. NBA rosters at the start of the 2013-14 season featured a record 92 international players from 39 countries and territories. NBA Digital’s assets include NBA TV, which is available in 60 million U.S. homes, and NBA.com, which set a record last year with more than 9.5 billion page views, with more than half of all visitors originating from outside of North America. The NBA is the No. 1 professional sports league on social media, with more than 600 million likes and followers globally across all league, team, and player platforms. Through NBA Cares, the league and its teams and players have donated more than $230 million to charity, completed more than 2.8 million hours of hands-on community service, and created more than 860 places where kids and families can live, learn, or play.

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Issued by NBA Asia, Limited. For more information, please contact:

NBA Asia
Sheila Rasu
Associate Vice President, Marketing Communications         
Telephone: +852 9739 6192+852 9739 6192  
Email: srasu@nba.com